Atlas
Buyer

LPL Financial

Largest independent broker-dealer; advisor-as-customer model.

Sector footprint

One company, every side of the market

WealthThis site
LPL Financial

Largest independent broker-dealer; advisor-as-customer model.

Capability matrix

CapabilityLPL Financial
managed●
planning●
insurance●

Parent organization

LPL Financial

Founded

Not yet sourced

Scale

$1.5T AUM

Companies alongside it

Peers grouped as ibd — the nearest comparables in the same part of the market.